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Author Spotlight: Diana Murray

Author Spotlight: Diana Murray


Happy Tuesday and welcome to Picture Book Spotlight.

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It's a problem facing hundreds of people and could potentially affect you as well. Recent studies have shown subscription to Picture Book Spotlight leads to increased knowledge of the kidlit industry. It can lead to free books signed by beloved authors and illustrators. Manuscript critiques by agents and authors. And the worst part...some fringe data suggests people have increased amounts of dopamine in their brain and have also experienced a terrifying sensation known as...laughter.

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In all seriousness, I'm very excited to share today's Author Spotlight. Diana Murray is nothing short of a rhyming picture book superstar. A true Word Ninja Master. A Couplet Queen of the highest order.

If you haven't read one of her books you are, in a word, wrong. Please right that wrong as soon as you possibly can. And you can do that with Diana's new book! Unicorn Day was just released and is just to die for!

To thank you for reading this interview, Diana has a special giveaway for her fellow rhyming writers. So if you are also a poet (or are and don't yet know it) this post is for you.

Here's Diana!


Strong tea, a laptop, time alone.

What’s something you absolutely must have in your refrigerator or pantry?

Anchovies, garlic, sriracha, tea, walnut milk, chocolate.

Where do you feel most inspired and why?

My patio at the edge of our yard! I love the fresh air, the cool breeze, and the sound of birds chirping. Plus, I always wanted a backyard, ever since I was little, and I never had one till a few years ago.

I was introduced to poetry in high school. I had a wonderful creative writing teacher who was a big inspiration to me. At the time, I only wrote free verse. I also kept a journal for many years and liked to sometimes write down interesting bits of conversations that I overheard in coffee shops and such. When my first daughter was born in 2005, we started reading tons of children's books. I fell in love with the experience of reading together and with picture books in general. I started writing picture book texts in 2007 and joined SCBWI. I found the rhythm of metrical verse to be infectious. In a good way! Ha. And I enjoyed the challenge of getting things right. Met some other writers and joined a critique group that specialized in poetry. I still belong to that group now. This is a very condensed version of events. Everything seemed to take forever!


I’m so excited for Unicorn Day to come out! Congrats! The premise and everything I’ve read about it sound fantastic. Give us the elevator pitch of Unicorn Day.

Thanks so much! I’m really excited, too! Let’s see, elevator pitch: a horse wearing a fake horn sneaks into a magical unicorn celebration.

Even when I'm on vacation, I'm always working. Drives my husband a little crazy, but I just find my job so enjoyable! So, while in Sea World, I was inspired by watching (and swimming with) dolphins. I thought they seemed like "unicorns of the sea" because they were so playful and majestic, and had a sparkle about them. I started thinking of ideas for a book based on a dolphin party. But it eventually morphed into a unicorn party, because that let me push things over the top more. And I love stories with magic. My kids also used to play a game when they were little that involved a horse interacting with unicorns. So that was another piece of the inspiration.

What are you doing to celebrate and promote Unicorn Day?

I've been doing a lot of book festivals (like Maplewood, NJ; Kentucky; Poughkeepsie, NY; Hudson Valley, etc.). I wear my unicorn horn and give out rainbow unicorn horns with every purchase. Everyone keeps saying how popular unicorns are these days. I thought they were always popular! But anyway, yeah, I can certainly see that kids are drawn to the book cover.

Hmmm. Perhaps black with a rainbow horn and mane and silver hooves. But I would have to do some serious research if I were to commit to that. :)

I’ve recently been nerding out about story structure. I want to understand what makes stories work. As you have traveled along your journey, what have you picked up about story structure that you can share with us? What must a story have to truly work?

Yes! I feel that having a better understanding of story structure is what helped me write manuscripts that would finally sell. Picture books have a certain pacing that you get used to after a while. You just have to read a ton of them. There are lots of different kinds of structure depending on the book (whether it's a concept book, character-driven, cumulative, mirror story, etc.). Personally, I never start writing till I have some idea of what the ending will be. A book needs to end with some impact, even if it's a simple concept book. It's also great if there is a solid takeaway message that goes a little deeper.

For example, in CITY SHAPES, the final message is: it's great to explore, but there's no shape like home. Or sometimes there can be a sort of poetic device that makes the ending feel a bit richer. For example, in ONE SNOWY DAY, the story begins and ends with "ONE puppy" and is bookended by "millions of snowflakes." Another example of a "circular" story like that is GRIMELDA THE VERY MESSY WITCH. It starts with her losing something, and then ends with her losing the same thing again in a circular and unexpected twist. Twist endings are always a good thing.

Well, I could talk story structure forever, but I guess I just want to say that ensuring a satisfying ending is definitely a top priority. Also, if you have a largely plotless story, find a way to include a gentle arc (such as day to night transition) and some kind of surprise in the middle that can serve as a climax (such as when the dog steals the snowman's carrot nose in ONE SNOWY DAY).

I found it helpful to type out picture book texts (with pagination) in order to study their structure. You will notice patterns when you do this. Conflict almost always happens around the 2nd or 3rd page turn. Tension usually begins building on a certain page. You'll see. You can also try to copy the exact structure of the book with a different story of your own. Great exercise.

I’m very interested in your poetry style as a writer. And I may or may not have included your books as comps for some of my own projects. (cough) Okay, I have. (cough) I totally have. (cough) And you’re awesome. Do you have a particular meter that feels most at home to you when you’re writing, or is it dependent on the story?

I'm incredibly flattered! Yes, it's always dependent on the story. When I'm ready to begin writing, I try to write from the heart. I just see what rhythm pops out. After I have the first couple of lines, then I think about what kind of meter I've got going on, exactly. Sometimes, if I have one line I really, really want to use (like a perfect last line, for example) I might even do my best to write the whole thing to fit with the meter of that one line. I find it's really fun to match the meter to the tone of the story. Sleepy stories can feel languid and fast-paced stories can have more of a thumping beat. You can get a great deal of variety out of metrical verse and I adore the musicality.

What excites you the most about writing in rhyme? Why should picture book authors write in rhyme at all?

As I said, I LOVE the musicality. Writing in metrical verse is totally different from writing in prose. It's mathematical in the same way that music is mathematical. I've read that human beings developed an understanding of music before they even developed language. So I think poetry hits on a deep, visceral level. This can be true for free verse, as well, but that's a bit different. It's not as uniformly patterned.

Revisions! It is so darn hard to revise rhyming text. But I'm getting used to it. You can't tiptoe around because you're scared to break things. You just have to get in there and smash, and then rebuild. It reminds me of playing jenga or making a house of cards.

What words of encouragement can you offer picture book authors who are interested in dabbling in rhyme but maybe intimidated or who can’t turn their inner-editor off?

Don't let your inner editor cripple you. First, get it all out there. Get your words on paper. There will be a time to revise and analyze, but that will come later. It's just like any endeavor. If it interests you, then go for it. Why not? You can't be instantly fabulous at anything. Comes from practice and determination. And even after all that, some people will still say, "This sucks!" And that's OK, too. Can't be afraid of criticism. If you practice enough, you will be confident enough in what you're doing that you can let the criticism just roll off your back. OR, if it's constructive criticism, you can be open to agreeing with some things and disagreeing with other things. It's a process. A long one. If you're enjoying the process (despite challenges), then why stop? Challenges can be fun, right?

When you have a new story, does the rhythm and meter come to you or do you work it out in prose and then translate it into poetry later?

No, the rhythm always comes to me. HOWEVER, I almost always plan out the story arc (with page numbers) in prose first. I just make a short note about what will generally happen on each page. Then I go back and fill that in with verse. The outline keeps me on track and keeps the story arc tight.

I write one manuscript till it's done. I only stop working on it if I run into trouble or start to feel like my eyes aren't "fresh" anymore (which makes it hard to be decisive). Sometimes I'll set things aside for several years. Other than that, I critique work for others just about every day. That includes short poems. I also review illustrations that editors send me and stuff like that. I don't know how I balance things. I think my issue is more that I would rather be doing writer-related activities than ordinary personal chores. Hence my inspiration for GRIMELDA THE VERY MESSY WITCH! And I guess I'm quite prolific. I need to have at least one or two new manuscripts I'm working on at all times. I'm not happy unless I'm writing.


I really loved Pizza Pig! (I love all your books) Pizza Pig made me smile ear to ear (and also made me hungry). Are you currently developing any more early reader books? Also can we please have some more Grimelda books?

Thank you so much!! I love early readers. I think that stage when kids are learning to read is so cool. I have another early reader coming out next year, which is also a Level 2 with Step-into-Reading. It's called DOUBLE THE DINOSAURS. I'm really excited about it. And then I have two other ER texts that I'm thinking about submitting soon. Those are still a secret.

POTATO PANTS by Laurie Keller was hilarious!

I'm also dying to read LLAMA DESTROYS THE WORLD.

How funny does that look? My kids would love it.

And HOW TO CODE A SANDCASTLE got me thinking about how one might introduce an advanced concept like computer coding on a kids' level. I never would have thought of that.


WHERE IS MY BALLOON were also really funny and well done.

And FINDING TREASURE, for a recent poetry collection.

Anything coming up that you are looking forward to and would like to promote? That may or may not include unicorns?

Well, I'll be teaching a rhyming picture book class at Highlights Foundation this fall! I also want to mention a couple of recent poetry anthologies I'm excited to be a part of:

THANKU: POEMS OF GRATITUDE (Lerner/Millbrook), edited by Miranda Paul and illustrated by Marlena Myles, which comes out this September.

And MOONSTRUCK: POEMS ABOUT OUR MOON (Otter-Barry Books UK), which just released.

...they foster an early love of reading and help kids develop language skills, ponder life's big questions, understand everyday situations they may face, come to terms with emotions, and more.

Thank you so much, Diana!

And thank YOU for reading, kid lit fam! Diana would like to thank you as well...WITH A GIVEAWAY!

Very excited with this one because rhyming authors are my people. Diana has offered to do a one-time rhyming manuscript critique. If you have a rhyming picture book manuscript that could use truly expert eyes, make sure you are subscribed to Picture Book Spotlight. See further details below.

Rhyming Picture Book Manuscript Critique

To enter this contest:

Retweet this post on Twitter AND Subscribe to Picture Book Spotlight


Like our Facebook page AND Subscribe to Picture Book Spotlight

The deadline for this contest is Tuesday, June 18th at 9AM CST

The winner will be contacted on Tuesday, June 18th and announced on Twitter and Facebook

About Diana Murray

Diana Murray grew up in New York City and still lives nearby with her husband, two daughters, and a fuzzy white pup-icorn. Some of Diana’s picture books include Unicorn Day, Doris the Bookasaurus, Grimelda: The Very Messy Witch, Ned the Knitting Pirate, and City Shapes. Her poems have appeared in magazines including Highlights, High Five, and Spider, as well as several anthologies.

Diana's Website, Diana on Twitter, Diana on Facebook, Diana on Pinterest, Diana on Goodreads

Other Interviews Featuring Diana Murray

Kidlit 411, Grog Blog, Simply 7 (Jena Benton), Math is Everywhere (Kaitlyn Sanchez), Rhyme Revolution


Brian Gehrlein is an educator and youth services librarian living in Kansas City with his wife, Katherine, and son, Peter. He is represented by Melissa Richeson of Apokedak Literary Agency. He thanks you for reading this post. He thanks you for reading this sentence. He thanks you for your patience. For patiently waiting. For the super secret, hidden emoji code of this week's post. Hidden in plain sight. Within the thicket of an absurdly long pretend biography. I haven't done enough in life to warrant such a biography. Silly people. Given the content of this post, you'd think the secret emoji would be unicorns. But that would be too obvious. And a total rookie move (a rookie I am not). So let's have some fun. If I see a unicorn emoji...I will give you negative entries. Yepp. That's right. Negative. What is negative entries? It means I will personally ensure that you will never win anything for the rest of your life. So don't even think about retweeting with a horn-headed horse. In fact, do the opposite of that. What's the opposite of a unicorn? Obviously a whale. How did I arrive at that conclusion? Science. Ever heard of it? Guess not. But regardless of this scientific fact, if you do include a whale emoji in your retweet, I will triple your chances of winning the giveaway. Triple. Now that sounds like a whale of a deal, right? Oh whales. Such gentle giants. The majestic mammoths of the sea. I'm not going to lie, I'm just rambling on about whales to the end because it's possible some people have stopped reading and therefore think that whales are as good as it gets. I was totally kidding about giving out negative entries for unicorns. What's a negative entry? Utter poppycock that's what. Sheer nonsense. It was a diversion. Toss in a magical horned-horse friend and I'll quadruple your entries. Way to read to the end. Knowledge is power.

October 19, 2021 (34)_edited.jpg
October 19, 2021 (34)_edited.jpg
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